ETTORE SOTTSASS
Typography - project
CONCEPT - Establish the logo of the architect Ettore Sottsass.
EVOCATIVE TERMS
curiosity - meaninglessness - objectives - future - unique pieces - uncertainties - genis - being - ephemeral.
ANALYSIS - Through the flagship work of E. Sottsass, ultrafragola, here it is an intellectual approach that seeks to combine science and the humanist vision. The expression of life is found in this identity. We provoke emotions, sensations, thanks to the intuition provoked by the letters.
